Brewery to unveil 1940s-era menu board

Worth Brewing Company, Northwood, will unveil a treasure that’s been hidden underfoot for decades Friday, Sept. 7.
A hand-painted menu board listing lunch prices for The Northwood Café during the 1940s was uncovered during renovation three years ago.  
“T-bone steak was 60 cents and the most expensive item on the menu,” said Peter Ausenhus, who with his wife, Margaret Bishop, own Worth Brewing Company.
In celebration of the sign’s restoration the first 25 customers will get 25¢ glasses of beer or root beer beginning at 5 p.m. Friday. “
We thought it would be a good kick-off to the weekend, since Northwood’s Founder’s Day celebration is Saturday on Central Ave.,” said Ausenhus.
In addition to listing lunch prices, these custom-painted boards were a common way for local retailers to advertise their wares and are considered valuable and rare commercial art today. There are a dozen businesses advertised on the board.
The board was eventually used as salvage lumber for a floor, in either a repair or remodel. In 2015, carpenter, Tom Hakes, discovered slivers of painted wood as he was removing flooring in an apartment above the brewery during the renovation. To his credit, he carefully extracted the remaining four-foot-by-six-foot board and saved the dozens of pieces for later reconstruction.
The Northwood café operated in what is now the brewery space from at least 1940 to 1954. Al Yankowiak was the operator and had several businesses in Northwood during the middle of the 20th century.
This historical jigsaw puzzle was completed by Ausenhus and represents the final piece of renovation of the IOOF-Erickson Building in the Northwood Central Avenue Historical District. The renovation won a Preservation Iowa award for rural historic renovation in 2016.

Lake Mills Graphic

204 N. Mill Street
Lake Mills, IA 50450

Office Number: (641) 592-4222
Fax Number: (641) 592-6397

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